A new name. New opportunities.
General Re Insurance Center becomes Generate
A new name marks a new stage in the company's development: broader services, while preserving our accumulated experience and continuity in working with clients and partners.
General Re Insurance Center → Generate
General Re Insurance Center LLP continues its development under a new name — Generate LLP. The rebranding reflects the company's active growth, the expansion of its services and a shift towards more comprehensive support for businesses and private clients.
Preserving experience
We build on the knowledge and practice we have accumulated in handling our clients' needs.
Expanding services
We help with related matters: insurance, contracts and business support.
Improving service
We keep improving our online services to make it easier to get support.
Why we are changing
The name General Re Insurance Center is tied to an important part of our history — our work in insurance, the professional experience we have gained and the relationships we have built with clients and partners. This foundation remains important for the company's further development.
As our clients grew, so did the range of tasks they bring to us. Insurance protection issues are increasingly linked to contracts, business processes, training and communications. Helping in such situations requires a broader set of skills and services.
The new name makes the scope of our work clearer. Generate brings together our existing expertise and the areas the company has been steadily developing, and allows us to present different services under a single brand.
Areas of development
A broader view of your needs
Insurance remains a core part of the company's work. At the same time, Generate is expanding its range of services so that clients can get support on interrelated matters.
Insurance support
We help you understand insurance products, compare the terms of insurance companies and support you when an insured event occurs.
Legal support
Consultations, preparation and review of documents, contract work.
Business consulting
We help assess risks, build processes and find practical solutions.
Marketing and communications
Support in promoting services and building communication with clients and partners.
Training and development
Educational programmes that help employees and managers develop their skills.
Digital services
Online premium calculation, tenders among insurance companies and a personal account with your policies.
The scope, timing and terms of specific services are agreed with each client based on their needs.
Continuity
A new name built on accumulated experience
Generate continues the history of General Re Insurance Center LLP. We preserve our professional foundation, the value of long-term relationships and a careful approach to our clients' needs.
Experience
We build on the knowledge and practice we have accumulated in handling client needs.
Relationships
We value the trust of clients and partners earned over the years of General Re Insurance Center's work.
Approach
We keep our attention to detail, open dialogue and practical value for the client.
What this means for clients and partners
The name Generate is used in the company's communications, on the website and in updated materials. References to General Re Insurance Center help connect the new brand with our history and make the transition clear to those who already know the company.
For clients, the rebranding means being able to discuss a wider range of issues with the company and choose interrelated services for their specific situation. For partners, it provides a basis for cooperation in new areas.
If you need information about current company details, documents or how to work with us, please contact our specialists via the «Contacts» section.
Thank you for your trust
We thank our clients and partners for the trust they have placed in General Re Insurance Center and invite you to continue this story together with Generate.